IOP Institute of Physics

For physics • For physicists • For all


As an ITE tutor you will wear a number of hats. The IOP acknowledges the pressures on you to run a PGCE course whilst also meeting the demands of marketing the course.

Physics students

The NCTL’s new recruitment targets for physics makes the demands of your recruitment activities particularly pressing. 

With this in mind, we have produced a set of guidelines to help you meet your increased targets. The majority of these are best practice tips that you can each implement, regardless of your size and existing support and partnerships.

This section contains these guidelines, divided into handy sections: Basics, Partnerships, SKE and IOP support. We’ve also included a few case studies to get you thinking about new approaches to your recruitment. Furthermore, we’ve produced a marketing action plan specifically to help you advertise your new physics School Direct places.

For further details of our support or to discuss recruitment for your individual centre please contact

You can also find more information on the background to our Marketing Initiative for Teacher Recruitment (MITRE) project.